Conversion Tracking

How to Add Conversion Tracking Pixels

SoSha offers conversion pixels to help you track your users’ journey through the full funnel—from a shared-post click to a completed action on your site. It’s key to understanding how you’re driving real results.

To implement the pixels: 

• Head to your organization’s settings page in the SoSha portal and scroll down to ‘Conversion Tracking.’
• Copy the code for the landing pixel and add it to the webpage people land on after clicking a shared post. Place it just before the closing </body> tag to ensure it loads properly.
• Copy and paste the conversion pixel to the webpage displayed after a successful conversion like a ‘Thank you’ page or an event sign-up confirmation. Reminder to place both pixel codes just before the closing </body> tag to ensure it executes properly.

Once you’ve added these pixels, the analytics page will display your conversion tracking,  helping you measure how people are sharing your posts and what actions are generated.